The parade that was #ConnectedByPride

Insight: Many people aren't able to participate in pride festivities (because of fear, location, family/societal pressure, and so on). 

Idea: Verizon, a tech leader with a strong history of inclusion, will connect the country through a first-of-its-kind digital pride parade.


 

The Sizzle


 

The Landing Page

 
 
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When we’re connected by pride, not even distance can keep us apart.

From big cities to small towns, we’re stronger when we’re #ConnectedByPride. That’s why we’re hosting the first digital pride parade – so people across the country can march side-by-side, celebrating equality and inclusion for all.

 

 

The User Flow

 
 

Intro & Parade

How it works

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Recording Experience

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Editing Video

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Loading Screen

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Shareable GIF 

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The Social

 
 
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